Why the Logo - concept for Tablelands Wildlife Rescue
The
concept for the logo was inspired by the role of wildlife
rescue, the main animals in its care, and location of the
service.
SNAKE: when viewed as if looking at a landscape,
the snake forms the Tablelands Mountains which rise up from
the flat sweeping plain below. The snake's outline also
forms a general impression of a map of Australia, with the
focus on Queensland near the snake's head.
SUN: between the mountains is a yellow circle
which represents the sun and a new day of hope for rescued
animals in the Tablelands.
CROSS: the red cross represents the first aid,
care and hospitalisation of rescued animals in the
Tablelands.
ANIMALS: the bird, snake, possum and
kangaroo/wallaby represent a selection of animals in the
care of Tablelands Wildlife Rescue.
Community support
Tablelands Wildlife Rescue requires community
understanding, support and action. This logo aims to appeal
to those people living within the Tablelands region who are
of any age, gender or cultural background. It is simplistic
in its depiction of what wildlife rescue is all about. |